Nowadays, consumers are more demanding than ever before, when it comes to products, services and brands and they are using digital tools to articulate and fulfil their...
Daphne Kasriel-Alexander
Daphne Kasriel-Alexander works as Consumer Trends Consultant with Euromonitor International. She commissions analysis on consumer trends and writes Euromonitor’s Top 10 Global Consumer Trends report helping businesses and organisations decode their consumers. She is inspired by making sense of contradictory global trends such as a desire for instant gratification alongside a celebration of frugality.