From Our Members

Boomerang Partners drives 80,000 players through inaugural traffic tournament 

The first-ever Golden Boomerang Awards 2024, a premier traffic tournament for the affiliate marketing industry, concludes with impressive results, driving nearly to 80,000 players to its leading platforms.

The highly anticipated conclusion of the Golden Boomerang Awards 2024 has arrived after 90 days of competition from February 14 to May 14.

With 252 teams participating, affiliates collectively drove about 80,000 players and 27,374 first time deposits (FTDs) across 12 iGaming Boomerang products in more than 30 geographies, including countries in developing Europe. 

In addition to the impressive number of participants and their overall results, the tournament was memorable for other affiliate marketing milestones. 

  • Most favoured products among the tournament participants: Boomerang Sportsbook, Boomerang Casino, and MrPacho. 
  • Most profitable match for sports betting affiliates: The Champions League semi-final between Borussia Dortmund and Paris Saint-Germain. 
  • Top-performing casino games: Book of Dead, Rise of Olympus, and Madame Destiny Megaways on Boomerang Casino. 

The tournament’s top 30 highest-ranking teams have secured their places at the Golden Boomerang Awards ceremony in Limassol, Cyprus, on June 1.

This VIP event includes an awards ceremony, networking opportunities, entertainment, and accommodation at a five-star resort—all expenses paid. The event is designed to recognise the top performers in the industry and celebrate the strong community that Boomerang Partners has built around its Golden Boomerang Awards. 

Besides the grand show, the ceremony will also spotlight exceptional affiliate performances across several categories in the tournament, including: 

  • Best Sportsbook Traffic; 
  • Best Casino Traffic; 
  • Best SEO Traffic; 
  • Best Quality Traffic; 
  • Best PPC Traffic; 
  • Best Ambassador; 
  • Best Affiliate; 
  • Most Innovative Campaign; 
  • Rising Star; 
  • People’s Choice. 

As Boomerang looks forward to an unforgettable evening in Cyprus honouring the elite affiliate-marketing performers, the celebration of the Golden Boomerang Awards 2024 marks just the beginning.

According to Boomerang Partners, this year success has laid a strong foundation for next year’s plan to expand the tournament and enhance the participant experience. 

Learn more about Boomerang Partners‘ exclusive updates and opportunities.

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