Emerging Europe Talks Success and Failure — the Israeli way — with Adi Barel

Over the past decade, Israel has seen the birth of over 11,000 start-ups: 70 of which have gone on to become unicorns.

Israeli tech companies have attracted investments of more than 65 billion US dollars. So what sets Israeli entrepreneurs apart, in terms of thought, creativity and innovation?

Adi Barel, managing director at the European Institute of Innovation and Technology (EIT) hub in Israel, speaks with Andrew Wrobel about the Israeli approach to doing business, success and failure, the importance of tachles, chutzpah and yalla and – most importantly – what emerging Europe’s start-up founders can learn from the Israeli approach.

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