GE Inaugurates Its New Bucharest Software Centre


GE has launched a recruitment campaign for its Power’s Grid Software Solutions (SWS) centre in Bucharest. GE Power’s Grid Solutions, which helps enable utilities and industry to effectively manage electricity from the point of generation to the point of consumption, serves customers globally with over 19,000 employees in approximately 80 countries.

“Thanks to their dynamic, highly skilled and growing IT market, Romania and particularly Bucharest have a lot to offer in terms of innovation and further development possibilities. Romania has grown into a major IT centre in the Balkan area, with around 4,000 IT specialists graduating each year — out of which about 2,000 only in Bucharest— and 8 per cent of Romania’s GDP is coming from IT and incentives favourable to the IT industry,” Cristian Colteanu, president & CEO of GE for Romania, Bulgaria and Moldova, tells Emerging Europe.

The company intends to hire highly skilled IT specialists in the coming years. Available jobs range from middle to senior positions in technical leadership, software integration and SCADA (Supervisory Control and Data Acquisition) software engineering. 

“We need to have a broader view on the IT sector in the region. The Industrial Internet represents a never before seen potential for the economies in Central and South-Eastern Europe. The region has the talent, knowledge and infrastructure to actively participate in the productivity revolution, and the digitalisation of industry must be at the core of this mission. GE is committed to put Central Europe in the driver’s seat to develop the building blocks for the Industrial Internet that will help companies in the region turn information into insights and insights into outcomes,” Mr Colteanu adds.

According to GE, technological advancement and digitalisation are key to developing a sustainable energy sector, but the Romanian energy market is facing the challenge of having to navigate between three objectives: security of supply, limitation of environmental impact and economic sustainability. 

“In our region, CEE, it’s a particularly tough challenge for two reasons: 52 per cent of total power in CEE comes from coal, while 76 per cent of the plants in CEE are more than 30 years old. We plan to address these challenges by harnessing the full potential of the ‘Industrial Internet’ and delivering performance improvement through big data analysis and plant optimisation, with the support of software centres like the one in Bucharest,” he says.


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