Orange Poland and the Czech Republic’s Plzensky Prazdroj, as well as Russia’s Nornickel have won Deloitte Green Frog awards for the best integrated and sustainability reports in the CE and CIS region for 2018.
“By rewarding the best non-financial reports, Deloitte contributes to increasing the awareness of the benefits and business value of sustainable development,” said Irena Pichola, partner and leader of Sustainability Consulting Central Europe. “Last year, 69 reports competed for the award. The total of 112 reports submitted this year set a new record, the majority of which came from Poland (44 per cent) and Croatia (18 per cent).”
All of the reports submitted were prepared in line with International Integrated Reporting Council (IIRC) guidelines with the markets leading in integrated reporting also being Poland (24 per cent) and Croatia (20 per cent).
“Deloitte’s Green Frog Award is an initiative that aims at promoting sustainability as the foundation for business success. From year to year, more and more participants are invited to this competition, but this year is particularly impressive,” commented Ivana Turjak Čebohin, Deloitte audit director and leader of non-financial assurance and reporting practice in Croatia. “We are hoping that Croatian companies will recognise the need of integrating sustainable goals into strategic goals, as an indispensable key condition for long-term growth and success.”
Financial factors of building enterprise value – revenue growth or capital cost – are closely related to non-financial factors, e.g. brand value, risk management and the so-called ESG (Environmental, Social, Governance). Investors, clients and other stakeholders seem to pay more attention to these non-financial factors, as they want to get a more comprehensive picture of the company, its current business condition and future outlook.