Emerging Europe Talks Sustainable Impact: Tech for sustainability with Microsoft’s Petra Čiček

The coming years will be decisive for a sustainable future. The foundations will be laid for unleashing the potential of digital technology and the cloud as the innovation platform for green transformation. This applies to the corporate sector as well as to the public sector and society as a whole.  

Petra Čiček, Sustainability Lead at Microsoft Central Europe, speaks with Andrew Wrobel about how digitalisation, sustainability, and growth are interconnected and about how the digital skills of the general population are correlated with lower air pollution and more sustainable behaviour. 

They also discuss the recent Environmental Sustainability Report, which confirms the company’s role in developing and advancing new climate solutions, but also recognises that the climate crisis can’t be solved by any single company, organisation, or government, and the Microsoft Sustainability Academy, which helps future leaders understand sustainability concepts and technology skills. 

This podcast is part of Digital Future of CEE, a regional discussion series, powered by Emerging Europe, Microsoft and PwC.

Unlike many news and information platforms, Emerging Europe is free to read, and always will be. There is no paywall here. We are independent, not affiliated with nor representing any political party or business organisation. We want the very best for emerging Europe, nothing more, nothing less. Your support will help us continue to spread the word about this amazing region.

You can contribute here. Thank you.

emerging europe support independent journalism